Wholesale Makeup California – Brands Offered at QH Distribution

April 5, 2025

Are you a wholesaler in California aiming to seize the dynamic makeup market? QH Distribution‘s wholesale makeup program is the wise choice for accessing a various selection of leading brands, helping your business reach its greatest potential.

Whether you’re an experienced beauty wholesaler or a newcomer, our wholesale makeup California program is tailored to support your success. Discover 17 brands we feature and learn how to embark on your journey with us today.

Table of Contents

QH Distribution’s Wholesale Makeup California Products List

QH Distribution is your right partner for wholesale makeup California. Our extensive selection features a diverse array of top-selling brands and cutting-edge products designed to enhance your makeup inventory and meet the unique needs of every customer. From timeless classics to the latest trends, we provide the essentials that will keep your shelves filled and your profits rising.

Start your journey towards a successful beauty business today by filling out our inquiry form below:

Wholesale Makeup California Form

Maybelline – Renowned Fit Me Foundation Collection

Elevate your beauty selection with our remarkable array of over 850 SKUs from Maybelline, catering to the varied preferences of your customers. Whether they desire a flawless complexion, stunning lashes, or striking lip colors, Maybelline meets every need. Highlights of our collection include 54 foundation SKUs and 16 concealer options, ensuring you can cater to all skin types and tones.

One standout line is the Maybelline Fit Me Foundation, renowned for its wide shade selection and buildable coverage, offering a radiant finish and beneficial skin ingredients. From daily essentials to extravagant looks, Maybelline equips you to satisfy every beauty enthusiast, enhancing both your sales and customer loyalty.

Some featured Fit Me Foundation SKUs include:

Ivory
Soft Tan
Porcelain
Pure Beige
Warm Nude

NYX – 36 SKUs of Can’t Stop Won’t Stop Foundation

Ignite your customers’ imaginations and enhance your profits with our extensive range of NYX Professional Makeup. Featuring nearly 500 SKUs, NYX is a brand that captivates the creative spirit. From their universally loved Lip Gloss to their highly recognized primer, this brand consistently delivers on-trend products that satisfy all makeup demands.

With NYX, you can provide your customers with a diverse selection of face, eye, lip, and brow products—all affordably priced. Their cruelty-free formulations and dedication to resonating with a wide array of customers make NYX a brand all consumers can trust.

Explore more makeup lineups from NYX:

Primer: 7 SKUs
Mascara: 13 SKUs
Concealer Wand: 47 SKUs

e.l.f cosmetics – Viral Camo Concealer

e.l.f. Cosmetics stands out as a vibrant and innovative brand that resonates with the latest trends while accommodating a variety of styles. With close to 500 SKUs available, you are well-equipped to cater to the diverse needs of your customers.

Their collection features eyeshadow palettes that are ideal for stunning finish, alongside beautifully formulated blushes and long-lasting lipsticks that allow for limitless creativity in makeup application. The versatile range of makeup brushes is essential for any beauty enthusiast, and the affordability of their products ensures that everyone has access to quality cosmetics.

Check out some of the best-selling items that are sure to attract customers:

Camo CC Cream
Power Grip Primer
O FACE Satin Lipstick
Liquid Glitter Eyeshadow
Liquid Metallic Eyeshadow
Love Triangle Lip Filler Liner
Hydrating Camo Concealer
Perfect 10 Eyeshadow Palette

Milani – Best-selling Baked Blush

Milani is a vibrant brand that celebrates individuality and self-expression, offering an extensive range of makeup solutions for every beauty enthusiast. With nearly 400 Milani SKUs, you’ll find everything you need to keep your customers looking fabulous.

From their richly pigmented baked powders to their iconic lipstick collections, Milani provides a variety of options that cater to diverse styles. Their liquid eyeshadows and blushes are perfect for creating stunning looks, whether for a casual day out or a glamorous night. Plus, their affordable pricing makes high-quality beauty accessible to all.

Here are other hot makeup SKUs from Milani:

Baked Blush
Liquid Eye Liner
Highly Rated Mascara
Rose Hip Infused Lip Treatment
Matte Circle Eyeshadow Palette
Stay All Day Matte Liquid Lipstick
Soft Focus Glow Complexion Enhancer
Conceal + Perfect 2-in-1 Foundation + Concealer

Airspun – Famous Loose Powder We Offer

Airspun is an enduring brand that has charmed beauty enthusiasts for generations, making it a must-have for any California wholesaler. Renowned for its ability to deliver a flawless complexion, we proudly offer four essential Airspun SKUs, with a focus on their iconic Loose Face Powder—the foundation of their revered beauty lineup.

Wholesaling Airspun is a savvy choice for multiple reasons. The brand boasts a loyal customer base and consistent demand, ensuring you can count on a steady number of customers seeking these timeless products. Their straightforward yet effective formulas resonate with a diverse audience, while their commitment to quality and affordability makes Airspun an invaluable addition to your inventory.

Here are the SKUs available at our warehouse:

Airspun Loose Powder Translucent #024
Airspun Loose Powder Honey Beige #032
Airspun Loose Powder Naturally Neutral #011
Airspun Loose Powder Translucent Extra Coverage #041

L’Oreal – 19 Voluminous Mascara SKUs

Products from L'Oreal — Products from L’Oreal

L’Oreal is a globally recognized brand that blends technology and beauty, offering an expansive range of products tailored for every customer. With nearly 500 L’Oreal SKUs, you can ensure a comprehensive selection to meet the varied needs of your customers.

L’Oreal is known for its innovative formulations and trendy colors, delivering cosmetics that inspire creativity. Their foundations and concealers provide flawless coverage, while their vibrant lip products and eye palettes allow for limitless looks. With competitive pricing, L’Oreal remains a favorite for beauty lovers everywhere.

Some hot makeup SKUs from L’Oreal:

Paris Colour Riche Lipstick
Infallible Pro-Matte Foundation
Voluminous Lash Paradise Mascara
True Match Super Blendable Makeup
Infallible Pro-Glow Liquid Foundation
Le Liner Signature Waterproof Eyeliner
Age Perfect Radiant Serum Foundation
Paradise Enchanted Scented Eyeshadow Palette

Rimmel – 24 Stay Matte Foundation SKUs at QHD

Rimmel's Lasting Finish 35HR Foundation — Rimmel’s Lasting Finish 35HR Foundation

Our catalog includes over 420 SKUs from Rimmel, featuring a wide array of complexion products such as foundations, powders, concealers, bronzers, and blushers. Essential volumizing mascaras and long-lasting eyeliners are staples that every customer will appreciate, complemented by competitive pricing that welcomes a broad audience.

Rimmel’s innovative seasonal collections and stylish collaborations keep your inventory fresh and appealing, allowing your customers to discover something new every visit. By partnering with us, you bring a taste of energetic style to California’s beauty lovers.

Explore our offerings from Rimmel:

Natural Bronzer: 4 SKUs
Stay Matte Concealer: 20 SKUs
Stay Matte Foundation: 24 SKUs
Lasting Finish Foundation: 15 SKUs
Hide the Blemish Concealer Stick: 4 SKUs
Lasting Finish Breathable Concealer: 6 SKUs

Wet n Wild – 34 Concealer SKUs You Shouldn’t Miss

Tap into our vast inventory of over 550 SKUs from Wet n Wild, including 127 makeup choices, designed to attract cost-conscious beauty enthusiasts across California. Wet n Wild stands out for driving impulse buys, thanks to its vibrant packaging, eye-catching colors, and up-to-date formulas that are difficult for customers to resist. You can confidently showcase affordable options that don’t compromise on quality, enabling your customers to enjoy trendy makeup without overspending.

Consider the following offerings at QHD:

Primer: 12 SKUs
Powder: 23 SKUs
Mascara: 12 SKUs
Foundation: 46 SKUs

Neutrogena

Neutrogena is a trusted brand that merges skincare and makeup, ensuring that your beauty routine is as nurturing as it is glamorous. With nearly 300 Neutrogena SKUs, you can offer your customers effective solutions that enhance their natural beauty.

Neutrogena’s products are designed to provide coverage while promoting healthy skin. Their foundation and concealer range caters to a variety of skin types, while their unique blushes and lip products blend skincare benefits with stunning results. This combination makes Neutrogena an excellent choice for beauty enthusiasts who prioritize skin health.

Here are some healthy makeup SKUs from Neutrogena:

Radiant Cream Concealer
Hydro Boost Hydrating Tint
SkinClearing Liquid Makeup
Healthy Skin Liquid Makeup
MoistureSmooth Color Stick
Hydro Boost Hydrating Concealer
Mineral Sheers Powder Foundation

Covergirl – 99 Foundation SKUs

Covergirl is committed to empowering individuals to embrace their natural beauty, making it an ideal choice for California wholesalers. With QH Distribution, you have access to over 800 Covergirl SKUs, equipping you with everything you need to inspire confidence and self-expression in your customers.

Known for their effortless application and skin-loving formulas, Covergirl products are designed to enhance beauty with ease. A standout favorite, the Clean Fresh Skin Milk Foundation, offers a lightweight and breathable finish with buildable coverage for a flawless, natural appearance. The iconic Lash Blast Volume Mascara is essential for those seeking dramatic lashes, while the Exhibitionist Lipstick Cream delivers vibrant color along with a comfortable, hydrating feel.

Check out for some famous makeup SKUs from Covergirl:

Exhibitionist Lipstick
Outlast All-Day Concealer
Clean Fresh Skin Milk Foundation
Simply Ageless Instant Fix Makeup
Smoothers Pressed Powder Translucent
TruBlend Matte Made Liquid Foundation

Physicians Formula – 18 SKUs of Butter Bronzer

Murumuru Butter Butter Believe it! Foundation + Concealer

Physicians Formula is dedicated to delivering beauty solutions with a focus on sensitive skin. With over 200 SKUs, you can provide options that are kind to all skin types while still offering trendy products.

Known for their innovative formulas, Physicians Formula combines skincare with color cosmetics, allowing for a seamless application that brings out the best in every individual. Their bronzers, highlighters, and organic makeup line are popular among those who appreciate both beauty and skin health.

Best-selling makeup SKUs we offer:

Butter Bronzer
Rosé All Day Petal Glow
Mineral Wear Talc-Free Powder
Powder Palette Multi-Colored Blush
Organic Wear Bright Booster Oil Elixir
Murumuru Butter Butter Believe it! Foundation + Concealer

Real Techniques – Best Makeup Tools

Real Techniques is a renowned brand that empowers makeup enthusiasts with high-quality tools for flawless application. With nearly 50 Real Techniques SKUs, your customers can access a selection of products designed to enhance their makeup experience.

Real Techniques’s brushes and sponges are favorites among both professionals and everyday users, providing the perfect companion for all makeup products. Their commitment to quality ensures that applying makeup can be effortless and enjoyable at any skill level.

Here are some SKUs from Real Techniques at our warehouse:

Setting Brush
Flawless Base Set
Expert Face Brush
Brush Cleansing Gel
Brightening Concealer
Miracle Complexion Sponge

NARS – 36 SKUs of Light Reflecting Foundation

Elevate your beauty business with the luxury and performance of NARS. With nearly 350 SKUs available, you can offer a collection of essential makeup products that will captivate your California customers. NARS stands out with iconic items like the Orgasm blush and radiant foundations, featuring innovative formulas and high-quality ingredients that promise a premium makeup experience.

By stocking NARS, you can enhance your store’s reputation with hundreds of favorite items. QH’s extensive NARS selection offers you a luxurious makeup collection that distinguishes your business from the competition.

Here are some standout SKUs to consider:

Sheer Glow Foundation: 34 SKUs
Radiant Creamy Concealer: 22 SKUs
Light Reflecting Foundation: 36 SKUs
Light Reflecting Setting Powder: 11 SKUs
Soft Matte Complete Concealer: 30 SKUs
Soft Matte Complete Foundation: 34 SKUs
Natural Radiant Longwear Foundation: 33 SKUs

Anastasia Beverly Hills -Their Hot-selling Palette

Anastasia Beverly Hills has become a standout brand in the beauty industry, renowned for its innovative products and high-quality formulations that have won the hearts of makeup enthusiasts around the world. With nearly 300 SKUs, including an array of best-sellers, this brand consistently captures the essence of modern beauty and self-expression.

Their iconic brow products have set the standard for the category and are essential for anyone seeking perfectly sculpted brows. The brand’s commitment to quality, inclusivity, and trendsetting products makes it an indispensable addition to any beauty retailer’s inventory.

Explore their famous offerings:

Nouveau Palette
Concealer Shade 9
Rose Metals Palette
Cream Bronzer Amber
Luminous Foundation- 305N
Stick Highlighter – Dripping In Gold
Fluffy & Fuller Looking Brow Kit Soft Brown

Revlon – 150 Lipstick SKUs in QHD’s Pricelist

Revlon is a renowned brand that embodies timeless beauty and innovation, catering to a variety of styles and preferences. With a total of 600 makeup SKUs, QHD ensures you have an extensive range to meet the diverse needs of your customers.

Revlon lipsticks are celebrated for their rich pigmentation and comfortable wear, offering endless options for self-expression. From creamy, hydrating formulas to bold, long-lasting finishes, Revlon’s lipstick collection provides the perfect way to elevate any makeup look. The brand’s reputation for quality and trend-setting colors makes it a favorite among beauty enthusiasts.

Here are some best-selling items in the 150 Revlon lipstick SKUs to highlight:

Super Lustrous Lipstick
Ultra HD Matte Lipcolor
Kiss Balm Without Drug Fact
ColorStay Overtime Lip Color
ColorStay Ultimate Liquid Lipstick
Revlon Ultra Hd Snap! 2Chip Packout Phase In

Ardell – Top Brand for False Eyelashes

Become the top destination for Ardell’s legendary false eyelashes and enhance your beauty business. We provide wholesalers with an impressive selection of over 750 SKUs that encompass a variety of lash styles. Whether your customers prefer subtle enhancements for everyday wear or bold volume for special events, Ardell has the ideal lashes for every occasion.

Beyond lashes, Ardell’s innovative magnetic liner and lash system simplifies application, offering a long-lasting solution for beauty lovers. Partnering with us for your Ardell supply guarantees not only stunning lashes but also a gateway to effortless beauty.

Check out some of Ardell’s most sought-after lash styles:

Gypsy Lash
Strip Lashes Natural
Individuals Knottted
Twin Pack Faux Mink Demi Wispies

Bare Minerals – Complexion Rescue with 55 SKUs

Bare Minerals is a renowned brand that values clean beauty and mineral-based formulations, providing a comprehensive makeup solution for your customers. With nearly 390 SKUs, Bare Minerals offers a wide range of products to meet the diverse needs and preferences of makeup enthusiasts.

From their award-winning powder foundations that deliver a natural, radiant finish to their vibrant blushes and long-lasting lip products, Bare Minerals empowers endless creativity and self-expression. Their high-quality brushes and applicators are essential tools for any makeup lover, while the brand’s commitment to clean ingredients ensures that beauty is both effective and skin-friendly.

Some makeup SKUs from Bare Minerals we offer:

Gen Nude Blush
Gen Nude Blonzer
Mineral Veil Translucent Powder
Original Foundation Broad Spectrum SPF 15
BarePro Performance Wear Liquid Foundation
Lashtopia mega volume mineral-based mascara Ultimate Black

How to Get Started with QH Distribution’s Wholesale Makeup in California?

To get started with QH Distribution’s Makeup Wholesale Program, simply begin by filling in our Inquiry Form to provide details about your business and makeup interests. Within 24 hours, our dedicated sales team will get back to you to offer pricing and personalized support tailored to your needs. Once you’ve reviewed the information and received a customized quote, you can proceed with order placement, requiring a 30% deposit to initiate the process.

Our efficient team will then handle your order processing, keeping you updated every step of the way. Finally, when your order is ready, we’ll send you a final invoice along with a packing list for your review, and upon payment of the remaining balance, we’ll arrange for prompt delivery to your location or your chosen freight forwarder.

Wholesale Makeup California Form

Why QH Distribution is Your Best Option for Wholesale Makeup in California?

When it comes to sourcing wholesale makeup in California, QH Distribution stands out as the wise choice for retailers and distributors looking to thrive in the competitive beauty market. Our commitment to quality, variety, and tailored services makes us the ideal partner for your business needs.

Authorized Distributors of Multiple Famous Brands

At QH Distribution, we pride ourselves on being authorized distributors of a wide range of well-known beauty brands. This means you can trust that the products you purchase from us are authentic and meet the highest quality standards. Our extensive catalog features popular items that resonate with consumers, allowing you to stay ahead of the competition. By sourcing from recognized brands, you not only enhance your product offerings but also build credibility with your customers, ensuring they return for more.

Tailored Services

We understand that every business has unique requirements, which is why we offer tailored services designed specifically to meet your needs. Our team works closely with you to create customized packages and solutions that align with your business goals. From streamlined logistics to responsive customer service, we ensure that your experience with us is efficient and effective. Whether you need assistance with order placement or marketing strategies, our dedicated team is here to support you every step of the way.

Low MOQs and Quick Lead Time

One of the standout features of partnering with QH Distribution is our low minimum order quantities (MOQs) and quick lead times. This flexibility allows you to stock up on the latest beauty products without the pressure of large upfront investments. Our efficient order processing ensures that you receive your products promptly, enabling you to meet customer demands and capitalize on emerging trends in the beauty industry. With QH Distribution, you can easily adapt your inventory to match consumer preferences, ensuring you always have the right products on hand.

In conclusion, QH Distribution is your best option for wholesale makeup in California due to our extensive selection of authorized brand products, tailored services, low MOQs, and quick lead times. By choosing us as your wholesale partner, you gain access to high-quality beauty products, exceptional customer support, and the flexibility to grow your business successfully. Contact us today to explore the full range of benefits we offer and take the next step towards enhancing your beauty product lineup with QH Distribution!

Maybe you like: