Foundation Wholesale: 12 Renowned Brands in Bulk Deals!
Explore the exceptional product selection at QH Distribution in our foundation wholesale program! We proudly present best-selling items from 12 renowned brands, including Maybelline, L’Oréal, e.l.f, CoverGirl, Revlon, and more. Adding these top-rated foundations to your inventory will not only enhance your makeup lineup but also attract a diverse range of customers who prioritize quality and style in their beauty routines.
Foundation Wholesale: Our Brands List
At QH Distribution, we provide a diverse selection of foundation products from well-known brands such as L’Oreal, Maybelline, Revlon, NARS, and Rimmel, and more. By adding these high-quality foundations to your inventory, you can offer your customers makeup options that deliver smooth coverage, a variety of shades, and enduring wear. Including these items will appeal to beauty enthusiasts, leading to higher sales and improved your customer satisfaction.
Seize the chance to enhance your product offerings with these highly sought-after foundations from our wholesale program. Order these foundation essentials today and watch your business flourish with delighted customers returning for more.
Please share your specific interest in this form, and our sales team will get in touch to assist you with the next steps for ordering within 24 hours.
Covergirl

This brand is a prominent name in the makeup industry, known for its commitment to delivering high-quality, innovative products at affordable prices. This brand is especially recognized for its versatile foundation offerings, which cater to a wide range of complexions and types.
At QH Distribution, we proudly present an extensive list of Covergirl foundations, featuring 99 SKUs. From Clean Liquid Foundation to Olay Simply Ageless, these selections allow retailers to offer a diverse range of formulas and finishes, ensuring that there’s something for every customer, whether they prefer a matte, dewy, or natural look. By stocking these foundations, you can meet the needs of beauty lovers who seek reliable and stylish foundation options.
Discover our diverse range of Covergirl foundations:
- Clean Liquid Foundation Ivory 105
- Clean Matte Liquid Foundation Natural Beige 540
- Outlast All-Day Ultimate Finish Foundation Buff Beige 425
- Clean Powder Compact Foundation Classic Beige 530
- AquaSmooth Compact Foundation Creamy Natural 720
- Outlast Extreme Wear Liquid Foundation Soft Sable 875
- Olay Simply Ageless 3-in-1 Liquid Foundation Soft Honey 255
- Olay Simply Ageless Instant Wrinkle-Defying Foundation Classic Ivory 210
Rimmel

We all know that Rimmel is a well-known brand in the cosmetics industry, celebrated for its fashionable, high-quality makeup products that deliver outstanding performance. The brand is especially recognized for its diverse selection of foundations, crafted to enhance natural beauty and deliver flawless coverage.
In this program, we offer a broad lineup of Rimmel foundations of 39 SKUs, including Stay Matte Foundation and Lasting Finish 25HR ones. This price list allows you to stock a variety of formulas and shades, ensuring that every customer—whether they prefer a lightweight foundation or full coverage—can find their ideal product. By adding Rimmel foundations to your inventory, you can draw in beauty lovers searching for effective and trendy makeup options.
Dive into our varied selection of Rimmel SKUs:
- Stay Matte Foundation Fair Porcelain #001
- Stay Matte Foundation Light Porcelain #010
- Stay Matte Foundation True Nude #303
- Stay Matte Foundation Natural Beige #400
- Lasting Finish 25HR Foundation SPF20 Golden Beige #210
- Lasting Finish 25HR Foundation SPF20 Rose Ivory #10
NARS

NARS is a distinguished name in the cosmetics industry, renowned for its luxurious and innovative products that deliver professional-quality results at accessible prices. The brand is particularly celebrated for its superior foundation range, which offers a wide variety of shades and finishes designed to enhance every skin type.
At QH Distribution, we proudly offer an extensive selection of NARS foundations, featuring 138 SKUs. Sheer Glow, Soft Matte Complete and Light Reflecting Foundations would provide a diverse range of formulas and hues, ensuring that all customers, whether they’re seeking a lightweight, natural finish or a full-coverage option, can find their perfect match. By including NARS foundations in your inventory, you can attract makeup enthusiasts eager to explore high-quality and stylish options.
There are a few NARS foundations that we offer:
- Sheer Glow Foundation Oslo
- Sheer Glow Foundation Yukon
- Natural Radiant Longwear Foundation Gobi
- Natural Radiant Longwear Foundation Salzburg
- Soft Matte Complete Foundation Fiji
- Soft Matte Complete Foundation Punjab
- Light Reflecting Foundation Deauville
- Light Reflecting Foundation Vienna
Wet n Wild

Wet n Wild is a lively brand in the beauty industry, recognized for its commitment to cruelty-free products and budget-friendly pricing, which has led to its widespread popularity across the US. The brand is particularly noted for its comprehensive selection of foundation options that deliver quality coverage tailored to diverse complexions.
At QH Distribution, we are pleased to offer 46 SKUs of Wet n Wild foundations. This diverse range allows retailers to showcase multiple formulas and shades, ensuring that every customer—whether seeking a stick or matte—can find the perfect match for their needs. By including Wet n Wild foundations in your product lineup, you can appeal to beauty enthusiasts in search of effective and affordable makeup choices.
Here are some foundations from our list:
- Photo Focus Stick Foundation Cream Beige
- Photo Focus Stick Foundation Buff Beige
- Photo Focus Matte Foundation Porcelain
- Photo Focus Matte Foundation Shell Ivory
- Photo Focus Dewy Foundation Soft Ivory
- Photo Focus Dewy Foundation Nude Ivory
Physicians Formula

Physicians Formula is widely recognized for its innovative and skin-friendly cosmetics, making it a favorite among beauty enthusiasts looking for high-quality products. The brand’s foundation line is particularly celebrated for its diverse range of formulations that emphasize natural ingredients, catering to those with sensitive skin while offering effective coverage.
Wholesalers can discover an extensive selection of Physicians Formula foundations, with 18 SKUs available in bulk at QH Distribution. This collection provides a wide variety of shades and formulations.
- Murumuru Butter Butter Believe it! Foundation + Concealer Light
- Murumuru Butter Butter Believe it! Foundation + Concealer Medium
- Murumuru Butter Butter Believe it! Foundation + Concealer Medium-to-Tan
- Organic Wear® Silk Foundation Elixir 02 – Fair-to-Light
- Organic Wear® Silk Foundation Elixir 03 – Light
Milani

This brand is celebrated for its vibrant and trend-setting cosmetics, gaining a dedicated fanbase in the US. The brand’s foundation range stands out for its rich selection of shades and high-quality formulations that cater to a broad spectrum of complexions and skin types.
For wholesalers looking to stock Milani foundations in bulk, QH Distribution provides an extensive assortment of Conceal + Perfect 2-in-1 and Screen Queen Foundation. With 62 SKUs of Milani foundation available wholesale in the USA, you can ensure that your store offers the ideal foundation options to meet the diverse needs of your customers.
- Conceal + Perfect 2-in-1 Foundation + Concealer IVORY
- Conceal + Perfect 2-in-1 Foundation + Concealer LIGHT
- Conceal + Perfect 2-in-1 Foundation + Concealer NUDE
- Screen Queen Foundation 110C Cool Porcelain
- Screen Queen Foundation 130W Warm Linen
- Screen Queen Foundation 150C Cool Shell
Eyes Lip Face

e.l.f. Cosmetics is renowned for its quality, cruelty-free makeup at accessible prices, attracting a loyal customer base in the US. Among its offerings, the foundation line is particularly appreciated for its blend ability and lightweight feel, making it a go-to choice for everyday wear.
Wholesalers looking to expand their inventory can find e.l.f. foundations in bulk at QH Distribution. With 4 SKUs of e.l.f. foundation available in the USA, you can easily provide your customers with reliable options that suit their makeup needs.
- Flawless Foundation Porcelain
- Flawless Foundation Sand
- Flawless Foundation Buff
- Flawless Foundation Nude
L’Oreal

This brand is a globally recognized brand that combines innovation and affordability, making it a staple in beauty routines. L’Oreal’s foundation range is especially praised for its diverse formulations and extensive shade selection, designed to enhance natural beauty.
For those interested in stocking L’Oreal foundations in bulk, QH Distribution offers 40 SKUs. When stocking these products, you can ensure that your store features a variety of options to meet the demands of your diverse clients.
Here are some of the foundation SKUs of L’Oreal:
- Infallib 24Hr Fresh Wear Foundation: Ivory Buff 430
- Infallib 24Hr Fresh Wear Foundation: Ivory 410
- Infallib 24Hr Fresh Wear Foundation: Pearl 400
- Infallib 24Hr Fresh Wear Foundation: Natural Rose 440
- Infallib 24Hr Fresh Wear Foundation: Radiant Honey 470
- Infallib 24Hr Fresh Wear Foundation: Rose Ivory 415
NYX

NYX is known for its trend-driven, high-quality cosmetics that empower consumers to express their creativity. The brand’s foundation line is celebrated for its wide array of shades and finishes, catering to all complexions and preferences.
Wholesalers seeking to expand their makeup offerings can explore the NYX foundation selection at QH Distribution. With 32 SKUs of NYX foundation available, you can provide a list that resonates with beauty enthusiasts looking for innovative options.
Explore our Can’t Stop Won’t Stop collection:
- Cant Stop Won’t Stop 24-hour Foundation – Golden
- Cant Stop Won’t Stop 24-hour Foundation – Natural
- Cant Stop Won’t Stop 24-hour Foundation – Walnut
- Cant Stop Won’t Stop 24-hour Foundation – Chestnut
- Cant Stop Won’t Stop 24-hour Foundation – Nude
- Cant Stop Won’t Stop 24-hour Foundation – Cappuccino
- Cant Stop Won’t Stop 24-hour Foundation – Sienna
Revlon

This trusted name in beauty celebrated for its iconic products and commitment to quality. The foundation line from Revlon is particularly well-regarded for its long-lasting formulas and vibrant shade range, appealing to consumers who seek reliable performance.
For retailers aiming to enhance their inventory, QH Distribution offers a robust selection of Revlon foundations. With 52 SKUs of Revlon foundation including Age Defying 3X, Colorstay Full Cover and Illuminance Skin-Caring, you can stock a variety of products that cater to the diverse beauty needs of your customers.
Take a look at which SKUs are in our product list:
- Age Defying 3X Foundation (Int’L) Natural Beige
- Age Defying 3X Foundation (Int’L) Medium Beige
- Age Defying 3X Foundation (Int’L) Honey Beige
- Colorstay Full Cover™ Foundation – International Ivory
- Colorstay Full Cover™ Foundation – International Buff
- Colorstay Full Cover™ Foundation – International Natural Ochre
- Illuminance Skin-Caring Foundation Cream Ivory
- Illuminance Skin-Caring Foundation Light Ivory
Maybelline

QH Distribution offers an impressive selection of popular foundations from Maybelline, a brand synonymous with innovation and affordability in the beauty industry. Known for its wide range of products, Maybelline foundations provide excellent coverage and a variety of finishes that appeal to a broad spectrum of customers.
As a foundation distributor, we provide Maybelline foundations available in bulk deals, ranging from Fitme, Dream Matte Mousse to Iar Eraser Foundation. With 52 SKUs available, you can stock a diverse list that ensures your store meets all of the beauty needs and preferences.
- Fitme Foundation: Light Beige #118
- Fitme Foundation: Classic Ivory #120
- Fitme Foundation: Sandy Beige #210
- Dream Matte Mousse Foundation: Nude #40
- Dream Matte Mousse Foundation: Natural Beige #75
- Dream Matte Mousse Foundation: Creamy Natural #50
- Iar Eraser Foundation: Medium Beige #300
- Iar Eraser Foundation: Classic Ivory #150
Anastasia Beverly Hills

QH Distribution is proud to offer a collection of luxurious foundations from Anastasia Beverly Hills, a brand celebrated for its high-performance products and high-effective formulas. Anastasia’s foundations are designed to deliver flawless results while catering to those looking for premium options in their beauty routines.
With 31 SKUs in our selection, you can offer quality products that resonate with customers seeking sophistication and excellence in their makeup choices. Don’t hesitate to contact us to access our full price-list and other benefits only for our customers:
- Luminous Foundation- 120W
- Luminous Foundation- 100N
- Luminous Foundation- 590C
- Luminous Foundation- 410C
- Luminous Foundation- 400N
- Luminous Foundation- 365C
5 Easy Steps to Partner with Us
Offering these foundations will boost your profits by providing customers with a wider selection from our product range. With various sizes and effective formulations, it caters to diverse preferences and requirements. Reach out to us for personalized assistance, competitive pricing, and additional appealing benefits.
Step 1: Wholesale Inquiry
Start by filling out the inquiry form below. Provide detailed information so we can tailor our services to your needs.
Step 2: Application Submission
After you submit your form, our Sales team will contact you within 24 hours via the email you provided. We’ll address your questions about our wholesale program and send the price list for the brand you’re interested in. Once you accept all details, including lead times and MOQ requirements, you can order the desired SKUs through our application form.
Step 3: Deposit Payment
Once your application is processed, a 30% deposit is required to initiate your order.
Step 4: Order Processing
After we receive the deposit, we’ll send your order to vendors for fulfillment information (lead times vary by brand). Once the products arrive at QHD’s warehouse, we’ll inspect them for quality and confirm availability before sending you the final invoice and packing list.
Step 5: Final Payment and Delivery
If you have specific packing or labeling needs, we can accommodate those. After receiving the remaining 70% balance, we will ship your goods directly to you (for domestic orders) or to your freight forwarder in the U.S.
Feel free to reach out with any further inquiries!
Become QH Distribution’s Partner in Our Wholesale Program
Trusted Wholesale Distribution
At QH Distribution, we are proud to be a trusted wholesale distributor for a diverse array of leading foundation brands, including e.l.f, Rimmel, Milani, Nyx, and many more. With a strong presence in the beauty industry, our global partnerships span over 25 countries, allowing us to provide you with a wide selection of high-quality foundations that cater to various customer preferences and trends.
Expertise and Support
With 40 years of experience, our expert team possesses a deep understanding of both domestic and international wholesale processes. We are committed to offering you dedicated support and insightful advice to enhance your sales and optimize your inventory. Partnering with us gives you access to a comprehensive range of foundation products that meet your customers’ needs, ultimately helping your business flourish in a competitive market.
Get Started
To kickstart your partnership, simply fill out the inquiry form below. The more details you provide about your store and specific needs, the better we can tailor our services to support you. Our team will respond within 24 hours to discuss the next steps for your foundation order.
We at QH Distribution are excited to receive your inquiry and to explore the possibilities of partnering with you through our Foundation Wholesale program. Our commitment to efficient lead times, low minimum order quantities, and customized customer support ensures that we can meet your specific business needs and help you achieve your sales goals. Should you have any interest in additional brands or products, please feel free to reach out. We are happy to assist you in sourcing other beauty lines and providing competitive pricing packages. Let’s work together to elevate your beauty offerings and drive success in your market!